Ankiro Language Analysis

If you have ever tried to search a homepage, you undoubtedly know the challenges visitors face when they are not familiar with the language usage. In some cases, visitors search for words that are not found on the homepage or search for competitors' concepts, for example, "iPhone" on a web shop that does not sell iPhones but may sell Nokia and Sony Ericsson telephones. Or perhaps they write the words in everyday language that does not match the language used on the homepage. Perhaps you are looking for "tap" on a heating and plumbing web shop but the terminology used there is "faucet", "bath mixer" or "sink mixer".

How can Ankiro solve your problem?

This is where Ankiro Language Analyses comes into the picture. The analysis is carried out on the search engine's index, and the words that the Ankiro dictionary does not already know are identified. The system itself groups the unknown words in lists of nouns, pronouns, abbreviations etc. An administrator then adds these words and any relevant synonyms to the dictionary.

In this way, you can be sure that future searches will find relevant inflected forms, synonyms and derivatives of important words on the homepage. Ankiro recommends that you also analyse the search log (the statistics of users' search engine behaviour) to get a complete overview of where you should spend your resources.

All in all, an Ankiro search becomes more intelligent the more compound words, specialized terms and synonyms are added. In this way, you ensure that users get better and more relevant results when they search.